Media Development and Diversity Agency (MDDA) – South Africa

The Media Development and Diversity Agency (MDDA) is an entity of the The Presidency under the National Government of South Africa.

The mandate and objectives of the Media Development and Diversity Agency are to:

  • Create an enabling environment for media development and diversity that reflects the needs and aspirations of all South Africans
  • Redress exclusion and marginalisation of disadvantaged communities and persons from access to the media and the media industry
  • Promote media development and diversity by providing support primarily to community and small commercial media projects
  • Encourage ownership and control of, and access to, media by historically disadvantaged communities, as well as by historically diminished indigenous language and cultural groups
  • Encourage the development of human resources and training, and capacity building within the media industry, especially among historically disadvantaged groups
  • Encourage the channeling of resources to the community media and small commercial media sectors
  • Raise public awareness with regard to media development and diversity issues, and liaise with other statutory bodies such as the Independent Communications Authority of South Africa (ICASA) and the Universal Service and Access Agency of South Africa (USAASA).

Overseeing Department/Entity

Office Bearers/Management

Chairperson

  • Dr Hlengani Mathebula

Board Members

  • Mr Qondile Khedama
  • Mr Collin Dimakatso Mashile
  • Ms Carol Mohlala
  • Mr Thembelani Mpakati
  • Ms Jayshree Pather

Chief Executive Officer

  • Ms Shoeshoe Qhu

Chief Financial Officer

  • Ms Tintswalo Baadjie

Senior Management

  • Ms Lethabo Dibetso (Manager: Sector Development, Research and Outreach)
  • Ms Yolanda du Preez (Company Secretary)
  • Mr Mzuvukile Kashe (Executive Manager: Projects)
  • Ms Winny Kubheka (Manager: Human Resources and Corporate Affairs)
  • Ms Siphokazi Mgudlwa (Project Manager: Community Broadcast)
  • Ayabulela Poro (Manager: Communications and Stakeholder Engagements)
  • Ms Thembelihle Sibeko (Manager: Monitoring and Evaluation)
  • Boikhutso Tsikane (Manager: Community Print and Digital)
  • Mr Motsamai Tsotetsi (Manager: IT)

Contact Details

The contact details of the Media Development and Diversity Agency (MDDA) are listed in the table below.

Physical Address:SABC Auckland Park Campus, SABC GSM Building, 26 Canary Road, Auckland Park
Postal Address:P.O. Box 42846, Fordsburg, 2033
Telephone:011 643 1100
Email:info@mdda.org.za
Website:www.mdda.org.za